CFO Insights — Looking to improve earnings calls? Start with better information
In the eleventh hour before an earnings call, regardless of the size and complexity of an organization, many C-suite executives can be found combing through metrics, spreadsheet data, and the output from analytical models, searching for insights that could help them better communicate a narrative about performance to investors and analysts.
The pressure on management to perform has never been higher, and developing a message that resonates with the market can be challenging. Streamlining the information production process — with the goal of obtaining relevant insights from the data — can help organizations deliver an effective message within that narrow timeframe between when the books close and the earnings call begins.
This issue examines why streamlining the information production process may provide executives with both insights to manage the business more effectively and greater confidence in discussing current and future plans with the investment community.