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CFO Insights — Unlocking creativity: How CFOs can help cultivate a creative mindset

Published on: Sep 05, 2019

Messy. Chaotic. Nonlinear. Such words are typically not used to describe an effective CFO. But those traits, which are often associated with creativity, may be the ones finance leaders should consider nurturing throughout their organizations — all in the name of growth.

Michael A. Roberto, trustee professor of management at Bryant University and faculty member at Deloitte LLP’s Next Generation CFO Academy, argues that creative thinking should be viewed as a tangible contributor to the bottom line. He has identified six mindsets that can stifle creativity and the steps it takes to transform them to unleash the creative capabilities within companies. This issue explores those organizational barriers and investigates what CFOs can do to foster a culture of creativity.

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