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CFO Insights — Investor relations: What new CFOs should know

Published on: Feb 01, 2013

This issue discusses 10 IR strategies for new CFOs to consider. Developed by Eric Pillmore, senior advisor to Deloitte’s Center for Corporate Governance and former Tyco International Ltd. senior vice president of corporate governance, the list ranges from how to allocate time to analysts to creating consistency of messaging. And while far from all-inclusive, the list offers a window into the external opportunity IR presents for CFOs, as well as its importance as the de facto sales and marketing function to investors.


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